This is not a talk about how discovery should work.
It’s about how growth actually happens, and how discovery, when used intentionally, can become a powerful lever for focus, alignment, and impact.

AI, AI, AI…it's everywhere. In our tools, in our inboxes, and every other LinkedIn post. But here’s the real question: what impact will it have on you?

In this Keynote talk I break down the real skills that will set you apart in an AI-driven world.

What do you need to be your best self? In this talk, I share how defining and living by your values can transform your career and collaboration. Grounded in my journey, I offer practical steps to navigate value clashes, build resilience, and find greater fulfillment at work.

Hear me talk about how to integrate discovery into each product development phase, embed it in your OKRs, and make it a team sport.

Join me as I dive into Hemnet’s extraordinary growth journey in this opening keynote.

Watch me talk about how we empowered our product organization in different phases of its journey.

Ever wondered how to overcome the most common challenges with product discovery but lacked some concrete examples? I got some practical tips for you.

The opportunity solution tree in practice. Watch me talk about how we concretely work with Teresa Torres's framework.

I talked about product strategy with the amazing product community in Lviv.

Listen to me talking about how the pandemic innovated the way we work at Hemnet to get the best from both physical distance and collaboration.

Last week I had the great pleasure of being part of Nordnet’s Power women in tech, where together with other five amazing women I shared tips about my career. These are 5 advice that I take with me after listening to these incredible women.

I participated in the world product day organized by Mind the Product to talk about how we adapted Hemnet product development to covid-19.